Growth Retainer for Pure Gym Gear

Pure Gym Gear is a UK-based fitness equipment retailer that had grown rapidly but their Shopify store wasn't keeping up. Product pages were slow, the mobile experience was clunky, and they were leaving money on the table with a poorly optimised checkout.

We put them on a Growth Retainer — dedicated monthly hours focused on the areas with the biggest revenue impact. We rebuilt their product page templates, implemented a faster image pipeline, redesigned the mobile navigation, and added intelligent cross-selling based on purchase patterns.

Over eight months, their conversion rate climbed 42%, mobile revenue grew by 65%, and average order value increased by 22%. The retainer approach meant we could test, learn, and iterate rather than guessing what would work.